typingIf you’re looking to engage more with potential clients and customers, then content writing and social media are two very efficient and cost-effective options. Sharing original, unique and engaging articles and blogs via your social channels not only enables you to outreach to a whole new audience, it can help build your reputation as an authority in your sector. If you’re not a confident writer, or simply don’t have the time to be writing content, then why not think about outsourcing your content writing?

Focus on what you do best

If you’re like most companies, then writing effective articles and blogs, curating relevant content and utilising social media effectively isn’t what you do best is it? Outsourcing your blog writing and/or social media management ensures you and your employees are left to get on with what you are good at AND you get the very best content and social media management. Win/win!

Save money in LOTS of different ways

If you were to try to internalize your content writing, that means hiring new staff, and that means cost. Whether you use a recruitment agency or recruit direct, a significant amount of time and money will need to be utilised, because good quality content writers are hard to find. You’ll also have to invest in induction, training and development, as well as having the hassle of tax and national insurance to deal with. With our article writing services, you have just one simple monthly payment. That’s a lot simpler isn’t it?

Flexibility

In these days of economic uncertainty, it’s understandable that you might not want to commit to an exact number of articles or your social media managed for a fixed period of time. Outsourcing gives you ultimate flexibility. Want a real big marketing push? Then ramp up the number of articles and social shares. Struggling with cash-flow? Cut back for a month or two until normal service resumes.

Outsourcing gives you consistency

Outsourcing content creation and social media management helps you maintain a high level of quality, control and consistency. If you’re not posting regularly with a consistency of ‘voice’ and style, then you’re not making the most of social media. Here at Karma Content we’re members of the Institute of Sales and Marketing Management. You can rest assured you’re in the hands of experts.

Curate a targeted audience

A specialist social media company should be able to help you build a very focussed and targeted audience. Here at Karma Content we have specialist software that not only pinpoint the exact audience your company needs, but also build a community of real, relevant followers through natural and organic methods. We can also remove all the spam accounts from your Twitter profile leaving you with an ultra-focussed target audience to tweet.

If you’d like more details about outsourcing your content writing and social media, call Scott @ Karma Content on 07851 036 095, or email info@karmacontent.co.uk.

5 great reasons to outsource your content writing

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